Distance transforms vehicle windshields into true 3D AR displays with seamless, depth-accurate visual intelligence.
Distance Technologies is developing an automotive display platform that transforms transparent surfaces, such as vehicle windshields, into immersive three-dimensional augmented reality interfaces. The technology combines computational optics, machine vision, and advanced software to blend digital content seamlessly into the real world with accurate spatial positioning and depth perception. Unlike conventional head-up displays that project information onto fixed planes, Distance enables true 3D visualization where content can appear naturally at different distances within the driver’s field of view. The platform is designed to create a large-scale AR experience while maintaining a compact hardware footprint. Its architecture combines display components, specialized optics, and head-tracking capabilities to deliver depth-aware visualizations directly on transparent surfaces. This approach enables a wide field of view and supports natural interaction between digital information and the surrounding driving environment, helping drivers access contextual information without shifting focus away from the road. Distance positions its technology as a next-generation interface platform for future vehicles and mobility experiences. The system is intended to support advanced navigation, safety visualization, real-time environmental interaction, and immersive cockpit experiences while remaining scalable and adaptable for automotive integration. By shifting complexity from hardware toward software-driven visualization, Distance aims to enable more flexible, lightweight, and visually integrated AR solutions for OEMs and automotive partners.
Meet the individuals who form the backbone of Distances collaboration at STARTUP AUTOBAHN and their colleagues who join this years Expo experience.